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Find your GO Time
BBDO got their client, GO Train’s brief to Humber College’s annual BoCA Sprint Week competition.
The strategy for the campaign was “Find your GO Time”. We used the campaign to target Gen Z and talk to them about how they can get time back in their hands by commuting via GO Train.
Our team's campaign won 1st place in the competition & was given the Sprint Week People's Choice title.
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